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New Book, Mission Metamorphosis, Available Now

Mission Metamorphosis, the new book from Dr. Robin Ganzert, president and CEO of American Humane, is now available at bookstores across the country. The book tells the dramatic and inspiring story of rebirth and renewal at American Humane, the country’s first national animal welfare organization.

Mission Metamorphosis serves as both a 10-year retrospective of Dr. Ganzert’s time at American Humane and a how-to guide for business leaders interested in achieving programmatic success. When Dr. Ganzert assumed her current role, our storied and influential non-profit faced significant headwinds. Despite more than a century of good works, the country’s first and foremost national humane organization was left reeling by the Great Recession and a dangerous loss of leadership focus.

By focusing on the mission – saving animals whenever and wherever they are in need – and allowing everything to flow from that goal, Dr. Ganzert set American Humane on course for another century of lifechanging work.

When Dr. Ganzert began drafting the book, no one realized how timely it would be. As hundreds of millions are grappling with the political and economic ramifications of the novel coronavirus, both non-profit organizations and for-profit companies are struggling to prepare for an uncertain future. The lessons contained in Mission Metamorphosis provide a roadmap and inspiration for these unprecedented times.

Proceeds from book sales will go back to American Humane, in helping to further its critical work to protect animals around the world, including saving, sheltering, and improving the lives of some one billion animals each year. Mission Metamorphosis is published through Fast Company Press and available through Amazon, Barnes & Noble, Books-A-Million or your local bookstore.

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